ESPN is truly a first-class organization from top to bottom. Their involvement with the 2010 World Cup has already become a thing of legends and a game hasn’t been played yet. Many people (even those who are not usually soccer fans) have been impressed by ESPN’s commericals and promotions detailing their World Cuo coverage. They have invested millions and millions of dollars into this venture. The rights for the 2010 and 2014 World Cups were $100 million alone, not including promotion and
I want to share a story about Cristiano Ronaldo. It’s a story that I’m sure you are not aware of, but one that needs to be told. I believe in destiny — this is an example. Behind the superstar celebrity is a genuine and caring human being. I was fortunate to be invited by Professor Carlos Queiroz, Portugal National Team Coach to join their staff in preparation for the 2010 South Africa World Cup qualification process. I have worked with Carlos before, and I